

Jenn Jacobs

MAKE IT PERSUASIVE
YOUR ROADMAP TO UPGRADE FROM HIGH SCHOOL ESSAYS TO UNIVERSITY-LEVEL WRITING
Rid your essay of costly rookie writing mistakes and steal my multi-layered, student-approved plan to fast-track the content, style and language of your essay to scholar status.
JUST A FEW SMALL TWEAKS IS ALL IT TAKES TO PULL UP YOUR GRADES


In high school, I thought I had everything about writing figured out. It took one grade for me to realize university writing was a whole new beast.
My essays jumped from the low 70s into the 90s - to land myself a grad school scholarship.
In this one hour class, I've distilled all the glaring mistakes that pulled down my grades and kept my essays in the 70s trenches. In less time than it takes to watch a movie, you'll learn the biggest academic writing myths and how to avoid them, how to easily catch and correct costly language mistakes, and a few practical ways to elevate your writing style. This triple-layer approach is the quickest way to make the greatest impact on your next essay.


TRIPLE THE STRENGTH OF YOUR ESSAY IN
MAKE
PERSUASIVE

LEVEL UP YOUR ESSAYS ON THREE FRONTS
FORM
STYLE
CONTENT
&
PART 1
MYTHS & FACTS: The Do's and Don'ts of Academic Writing
In this part, you'll gain a clear understanding of what strong academic writing is and isn't, how to establish credibility in your writing and how to speak like an authority on your topic to get your professors nodding along with your assertions.

know how to identify and avoid the 5 most common writing mistakes that cause your essay grades to suffer
be able to spot overused expressions and tired phrases that make your writing sound elementary and like everyone else's
have a clear understanding of what academic writing is and isn't so you'll spend less time worrying about the rules and more time writing top-grade papers
PART 2
FIVE STAR CONTENT: What Profs Really Want to SEE
In this part, you'll learn the 4 types of content that profs want to see - and that few students include in their essays. I'll explain when and how to use each type of content and share specific examples with you from a Kurt Vonnegut essay to give your writing depth and set you on course to developing your own writerly voice.

know 4 different types of content and how to use them in your writing to create textured and multi-layered essays
have a set of critical thinking strategies that help you engage with a text and think critically about it
have a set of questions and sentence starters to dig deeper into a text and push your thinking to craft content-rich essays
PARTS 3 & 4
UPGRADE YOUR LANGUAGE: Making Language and Sentence Structure Work For You
In this part, you'll learn writing strategies that you can apply right away to express your ideas more clearly and improve the quality of your sentences. I'll show you simple and effective ways to build clarity into your writing and teach you how to choose words that will get your prof's attention for all the right reasons.

be able to identify words that weaken your argument
choose your words more carefully to make a more nuanced and compelling argument
know how to use language to articulate your ideas more clearly and establish yourself as an authority or expert
have a better understanding of when and how to vary your sentence structure to pack a punch
know how to use several rhetorical strategies to strengthen your argument and bring your ideas to the foreground
PART 5
FINESSE YOUR FORM: Polished Paragraphs and Bravado Beginnings
In this part, you'll learn a three-tiered approach to organizing your paragraphs. Then, I'll walk you through the most common mistakes students make when writing paragraphs and a game-changing strategy to write paragraphs that are "just the right" shape and size. But, what good would any of this instruction be if you didn't have a sizzling opener to set the tone? That's why I wrap up class by teaching you five effective ways to bring your essay to life in its opening lines and make it stand out in a sea of uninteresting and creatively-impaired papers.

know the three levels you need to address in your writing to build a strong, persuasive argument
have a paragraph organization method to bring your ideas to the surface and prevent them from becoming buried
be prepared to write the critical opening lines of your essay with scholarly style


I CREATED THIS CLASS WITH A SPECIFIC STUDENT IN MIND
Is this you?


You're often told to explain your ideas more.

You want to sound smart, but you're not sure how to do that

You rely on strong statements and bold claims to make your argument more convincing.

You've been told to dig deeper into a text or to be more critical but you're not really sure what that means.

You second-guess yourself when you write because you don't really know what your prof is looking for

You equate formal writing with boring and bland writing.

You're likely to use go-to phrases like In this essay..., In conclusion... and This quote shows...
Yes! This sounds a lot like me.
Want to preview the class?
Let me give you fair warning and a little bit of context before you click play. The visual presentation is sub-par. It was my first time recording a class, and my tech skills were below amateur. BUT - the content and the structure of the class is on point and upto the Illuminations standard.
To give you a little context, in this clip I introduce the class structure and share what critical thinking is, what it isn't and what it looks like.
Be sure you watch to the end! I share a critical thinking strategy you can start using right now to create more content-rich essays that will deliver extraordinary grades.
A few questions you probably want answered

Do I have to complete the class in one sitting?
After purchase, you have unlimited access to class. So, you can work through it at your own pace.
Nope.

Is this class good for students new to essay writing?
I created this class specifically for students new to academic writing at the university and college level.
Absolutely.

Will this help me write all types of essays or only persuasive ones?
This class covers fundamental essay skills that are necessary in all types of academic writing.
All types.

Do I need to have access to a printer?
You can take notes on any document, but if you want to use the class planner a printer would be handy.
No, but it helps.
